01253 893293
07873 665112
info@imel.uk
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Effective Date: 14th August 2025
Website: https://imel.com

At IMEL (Independent Marketing for English Livestock Ltd), we are committed to protecting your personal information and being transparent about how we collect, use, and share your data. This Privacy Policy outlines how we comply with UK data protection laws, including the UK GDPR and PECR.

1. Who We Are

Independent Marketing for English Livestock Ltd (IMEL)
📍 Unit N3 Beacon Road, Poulton Industrial Estate, Poulton-le-Fylde, Lancashire FY6 8JE 
📧 info@imel.uk
📞 01253 893293

2. What Data We Collect

We may collect and process the following types of personal information:

  • Identification & Contact Information: Name, email address, phone number, business name, address.
  • Marketing Preferences: Your choices about receiving marketing emails, texts or phone calls.
  • Usage Data: IP address, browser type, operating system, page views, referring sites.
  • Form Submissions: Data provided via contact forms, newsletter sign-ups, quote requests etc.
  • Cookies & Analytics: See [Section 10 – Cookie Policy].

3. How We Use Your Information

We process personal data for the following purposes:

  • Responding to your enquiries or quote requests
  • Sending marketing emails or sales calls (with your consent or legitimate interest)
  • Delivering services or information you’ve requested
  • Improving our website functionality and user experience
  • Analysing website traffic using analytics tools
  • Notifying you of updates, offers, or industry news relevant to your interests

4. Marketing Communications (Emails & Calls)

We may use your email address or phone number to:

  • Share marketing offers and campaign updates
  • Promote advertising opportunities
  • Notify you of industry insights or events

📌 You can opt out at any time by clicking the unsubscribe link in our emails or email us at info@imel.uk to update your preferences.

5. Legal Basis for Processing

We process your data under the following lawful bases:

  • Consent – Where you have explicitly opted in to receive marketing communications.
  • Legitimate Interests – Where it is reasonable to expect us to contact you about services you have shown interest in.
  • Contract – When processing is necessary to deliver the service you’ve requested.

6. How We Store and Protect Your Data

  • We use secure servers, encrypted transmission, and access control to protect your data.
  • Personal data is only retained for as long as necessary for the purpose it was collected.
  • Access is limited to authorised personnel only.

7. Data Sharing

We may share your information with:

  • Trusted third-party service providers (e.g. email marketing platforms, CRM tools, website hosting)
  • Legal authorities if required by law

We do not sell your personal information to third parties.

8. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Request correction or deletion
  • Withdraw consent at any time
  • Object to marketing communications
  • Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, contact us at:
📧 info@imel.uk

9. External Links

This website may include links to third-party websites. We are not responsible for their privacy policies or content.

10. Cookie Policy

We use cookies to improve site performance, track analytics, and personalise your experience.

What Are Cookies?

Cookies are small text files placed on your device by websites you visit. They help improve site functionality and track your preferences.

Types of Cookies We Use:

  • Strictly Necessary Cookies: Required for basic site operation.
  • Performance Cookies: Collect data on how visitors use our website (e.g., Google Analytics).
  • Functionality Cookies: Remember your preferences for future visits.
  • Marketing Cookies: May be used for advertising and retargeting.

Managing Cookies

You can control cookie settings in your browser preferences. Disabling cookies may affect your user experience.

11. Updates to This Policy

We may revise this policy occasionally. Updated versions will be posted on this page with the revised “Effective Date”.

12. Contact Us

If you have any questions about this policy or how we handle your data:

📍 Unit N3 Beacon Road, Poulton Industrial Estate, Poulton-le-Fylde, Lancashire FY6 8JE 
📧 info@imel.uk
📞 01253 893293